The Boat Race Partnered with Chapel Down, Creating a Memorable Day for the Whole Family

The Boat Race

The annual Oxford and Cambridge Boat Race is one of the most anticipated events of the year. Held in the picturesque Kent countryside, it attracts thousands of visitors from all over the country. Here to enjoy a day of festivities, live music, and of course, the exciting boat race itself.

the boat race

The Boat Race X Chapel Down

This year at The Boat Race, they were joined by the official sparkling wine company Chapel Down. Together they came up with a new way to engage guests and make the event even more memorable. They decided to introduce a photo wall, which allowed guests to share their photos on social media and capture their favourite moments from the event.


Photo CutOuts – Photo Wall

The photo wall is a bespoke giant board made from foamex and attached to our sturdy alluminum frame. This was set up at the event, and guests uploaded their photos online using their custom hashtag. This created a live feed of all the photos being shared, allowing everyone to see the event from different perspectives and relive their favourite moments.

The inclusion of the photo wall is a smart move by the organisers, as it taps into the power of social media and encourages guests to share their experiences with their friends and followers. It also adds an element of interactivity to the event, making it more engaging and memorable for everyone involved!


Other Activities

In addition to the photo wall, The Boat Race also provided other activities and entertainment for guests to enjoy. There was live music, food stalls, and a bar serving a a range of Chapel Down’s sparkling wines as well as other beverages. In addition, there was also a range of family-friendly activities, to add fun for all ages!

Overall, The Boat Race was a successful and fantastic day out for everyone. The photo wall added a unique aspect to the entertainment. Also, allowing guests to capture and share their favourite moments from the event, making it even more memorable and enjoyable.

the boat race